Co-op media tours are a cost effective way to get your message heard across multiple media channels. By sharing the expense of production and talent with two or three other non-competing brands, you will stretch your budget, increase your reach and deliver a strong ROI to your client.
Our dedicated media team will work to seamlessly integrate your messaging into a well-crafted editorial segment, secure the maximum number of bookings, and produce a visually compelling segment that will air on Television, Radio and Web channels. Each tour is designed to be a win for your brand, the media and consumers.
Contact your Synaptic Digital account rep for more information on the tours listed below. Download the full 2016 co-op media tour calendar via the form.
Fall Fashion & Beauty
Trends change as quickly as the seasons and our style expert will talk to viewers about the hottest new looks for fall and tips for making your daily routine simple yet stylish. Audrey Slater is a twenty-year veteran of the fashion industry who served as Fashion Director of Shape and Redbook after stints at Glamour and Ladies’ Home Journal.
Back to School
During the busy fall season, with after school activities, homework, and holiday planning, it can be tough to get the family organized and healthy. Mom of 10, Kathryn Sansone, will share her tips for keeping the whole family running smoothly.
Quick & Easy Meals
Everyone wants to eat right, without losing great taste or spending a lot of time, and it’s easier than you think! Chef and nutritionist Sylvia Klinger will share some easy tips and recipes for both English and Spanish language stations.
Want to throw the perfect backyard BBQ? A birthday party for the kids? Cocktails by the fire pit? Whatever fall fun you’ve got planned, Melanie Mannarino has you covered with expert tips to create delicious meals and beautiful decor that are guaranteed to impress. Potential Participants: Food, beverages, snacks, invitations, decorations and more.
Let’s get ready for some football, every sports lover’s favorite party – the Tailgate! Host of Inside Tailgating, Ryan Alessio, will give you his top tips for throwing the ultimate game-time bash.
Getting ready for holiday travel? Veteran journalist and nationally-recognized travel expert Laura Powell has reported on travel for over twenty years. She is D.C’s go-to travel expert for WUSA-TV/CBS, NewsChannel 8 and WJLA/ABC and she also writes custom content for The Washington Post and CNN.com. Laura will share her travel tips and best practices for making holiday travel as smooth and fun as possible.
Black Friday/Cyber Monday
Our host will speak to the hottest new gadgets in consumer, demo her top holiday picks and share tips for scoring the best deals.
The holidays can be stressful but magazine editor, Melanie Mannarino, will offer her expert tips to create delicious meals that are guaranteed to impress but won’t keep you in the kitchen all day.
Holiday Gift Giving
Too busy to shop? Our expert Hilary Sheinbaum will share her picks for the latest must-have holiday gifts for everyone on your list.
Contact your Synaptic Digital account rep for more information on these tours.