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Announcements





Research Measures Effectiveness of Packaging Brand Messages as Newsworthy Video

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Announcements
Study from Synaptic Digital and Kantar Video Shows Combination of Earned and Paid Media Out-Performs Brand Advertising Alone NEW YORK, NY – June 21, 2011 – Synaptic Digital and WPP’s Kantar Video today announced the results of Scaling PR: The impact of Earned, Paid, and Brand Content, a comprehensive attitudinal study that discovered that consumer-buying trends are significantly impacted when...


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Synaptic Digital Builds on Video Expertise: The Video Content Company Adds Three Veterans to Client Solutions Team

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Announcements
NEW YORK, June 8, 2011 – Synaptic Digital, the world’s premier multichannel digital media creation and distribution platform, today announced the continued expansion of its U.S. Client Solutions team with three new hires. “Our business is helping brands tell their story with video, and I’m delighted that these additions to our Client Solutions team bring the type of expertise we need to meet...


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Synaptic Digital’s MediaCentre Recognized for Communication Excellence Amid Drumbeat of Innovation

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NEW YORK, April 12, 2011 – Synaptic Digital, the world’s premier multichannel digital media creation and distribution platform, was recognized with a Bulldog Award for MediaCentre, its latest technology solution, in the ‘Best Online Newsroom’ category. MediaCentre, a rich and social media driven online newsroom solution for brands and organizations, has helped a myriad of brands connect with...


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VNEWS Partners with Synaptic Digital to Provide Spanish Companies with Int'l Media Reach for Video News Packages

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Announcements
LONDON – 2 February, 2011 – Synaptic Digital, the world’s premier multi-channel digital media creation and distribution platform, and VNEWS, the Spanish news and PR agency part of Antena 3 TV / Planeta Multimedia Group, today announced the official phase of their partnership, which provides Spanish companies international media distribution for their multimedia content over Synaptic Digital’s...


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Synaptic Digital Builds Marketing Muscle: Digital Veteran Brings Platform Technology Expertise to Senior Role

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Announcements
NEW YORK, January 12, 2011 – Synaptic Digital, the world’s premier multichannel digital media creation and distribution platform, today announced the appointment of John M. Haake as Vice President, Global Marketing. The addition of Mr. Haake brings 20 years of communication and technology experience to the company and solidifies its position as the digital content nexus for the world’s best known...


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Synaptic Digital Grows Media Relations Team: Sky Hanstein to Focus on Bringing Brands Together with Those Who Report on Them through thenewsmarket.com

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Announcements
NEW YORK, NY – January 12, 2011 – Synaptic Digital, the world’s premier multi-channel digital media creation and distribution platform, today announced the appointment of Sky Hanstein as Director, Media Relations. Hanstein will be responsible for expanding Synaptic Digital’s global reach to journalists and other communicators through thenewsmarket.com, the world’s largest content portal,...


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Synaptic Digital Expands Team with Five New Hires: Ramps Up Efforts across U.S. to Meet Demand for New MediaCentre Offering and Communications Services Suite

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Announcements
NEW YORK, NY – October 27, 2010 – Synaptic Digital, the global leader in digital media solutions, today announced the expansion of its U.S. sales team. The expansion is significant in that it coincides with the company’s first major product launch since Medialink and The NewsMarket merged. The product, MediaCentre, is a multimedia communications command center for marketing, public relations...


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NATO Honored with Danish Defence Minister’s Communication Prize: Recognizes excellence in web-based communications via natochannel.tv and digital distribution via Synaptic Digital’s thenewsmarket.com portal

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Announcements
NEW YORK, NY – October 26, 2010 – NATO, a longtime client of Synaptic Digital, was awarded a Communications prize for its development of web-based communication, including the natochannel.tv, and its coverage of the effort in Afghanistan. The prize was awarded on October 14th by Ms. Gitte Lillelund Bech, Danish Minister of Defense, who presented the Communication Prize to the NATO Public Diplomacy...


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Council of Public Relations Firms Announces Synaptic Digital as Charter Premier Partner

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Announcements
http://prfirms.org/news/council-of-public-relations-firms-announces-charter-premier-partners Business Wire, Davis & Gilbert, EVENTSTYLE, Option A Advisors & Synaptic Digital join to support Council’s work and mission NEW YORK, NY, October 25, 2010 – The Council of Public Relations Firms (Council) today announced its charter Premier Partners: five leading service providers to the public...


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Synaptic Digital Launches MediaCentre to Power Online Newsrooms: Communications Command Center Allows Audiences to Access Relevant, Real-Time News and Social Media Content

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Announcements
NEW YORK, NY – September 22, 2010 – Synaptic Digital, the global leader in digital media solutions, today announced the launch of MediaCentre, the first multimedia communications command center for marketing, public relations and communications professionals. This digital content aggregator gives organizations the ability to “broadcast” their messages via a single site complete with media-rich...


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