The 81st Geneva International Motor Show showcased to the world an extensive overview of automotive technology and design. Major manufacturers and world-renowned auto designers set out to dazzle visitors with nearly 170 world and European premieres.
The 7 exhibition halls were filled with 260 exhibitors representing more than 700 brands from 31 different countries. During the two press days preceding the public opening, more than 10,000 media representatives from around the world will be able to select from a total of 84 press conferences to attend. Over 20 brands relied on Synaptic Digital’s expert video services, interactive news releases, and digital media centers to tell their stories. Over 20,000 pieces of Geneva content was downloaded from thenewsmarket.com by journalists and auto influencers from all over the globe. The All Media Panel (AMP) contains an overview of the show and a sampling of the brand content made available.